.Google.com's Martin Splitt addressed a question in the search engine optimization Workplace Hrs podcast regarding whether reproducing YouTube video recording information right into text on a website will be actually seen as duplicate material and have an unfavorable influence on the web page ranks.Although duplicate web content is certainly not a bad ranking variable, content released on a more reliable internet site may induce the material on the much less authoritative site to be outranked. It's a legitimate concern to inquire given that material on a reliable will definitely out perform the very same information on a much less reliable one.Some in the hunt community pertain to one part of web content usurping the rankings of an additional as 'cannibalization' of the web page's ranking ability. This is actually the issue of the individual requesting the concern.Google.com's Martin Splitt recounted the sent inquiry:." If I develop a YouTube video and after that take that particular content or even content and spot it on a web page, could Google flag that website page or even internet site for duplicate content?".Different Web Content Media Are Actually Alleviated As Separate.Martin Splitt responded to that both types of material are actually various as well as will certainly not be actually dealt with as the very same information, thus posting text message content removed from a video recording is going to not be considered replicate content.This is his solution:." No, one is a video and also the various other one is actually text material, which will be actually distinct information!".Posting Drew Out Text From Video.Martin complimented the tip of drawing out text content coming from a video recording as well as republishing it as text message, taking note that some people prefer to consume material in content type as opposed to seeing a video clip. Switching the flow of web content coming from content to sound or even online video is perhaps certainly not a bad tip additionally because some individuals have difficulty going through text message material and may favor listening closely to it coming from a video clip or a podcast format.Martin discussed publishing video recording material in a textual variation:." It's also certainly not a negative concept, some consumers (like me) could choose a text model and also others may not be able to make use of a video recording model of the content from the beginning because of transmission capacity or graphic restrictions.".Takeaways.The concept responsible for the concern is actually repurposing material and it is actually a really good suggestion. Search is much more than Google, it's likewise YouTube and also no matter where individuals acquire their audio content, like Spotify. The simple fact that there is no cannibalization of the web content in between tools creates repurposing a feasible strategy to expanding your material grasp.Listen closely to the podcast at the 8:20 moment mark:.Featured Photo by Shutterstock/Roman Samborskyi.